Mike- I too feel the very same way- Im 45 - I entered a few competitions when I was younger just to shut people up, because I have no desire to flex and wear speedos on my shaved body for display- ( TO EACH HIS OWN
I do have my own reason as I feel that when you dont need a peak and just want to look better relaxed then this is the exercise to do- it provides thickness in all the right places but also- contributes to forearm power and functionality. In my other activities I have on numerous times torn both medial and distal radial tendons on both arms- whether it be knife , machete, karumbit, kendo or sword- I found that during times when my injuries or so called tendonitis flares up - I can still do this without pain and work my bis. When my forearms are really bad - I actually do my forearm direct work - prior to bis and back and it like temporarily elimainates all my workout discomfort. Hammer Curls are the staple of my arm workout